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MARKETING

Marketing goes beyond simply promoting a product or service. It’s about crafting a story that truly connects with your audience and ensuring your brand stands out in a crowded market.

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Effective marketing isn’t one-size-fits-all; it’s about understanding your unique identity, values, and goals and then translating them into a strategy that engages the right people. That’s why I offer three tailored marketing plans designed to meet you where you are in your journey. 

 

Whether you're just starting and need foundational marketing guidance, looking to refine your brand strategy, or ready for a fully developed marketing approach with hands-on support, I provide flexible and collaborative solutions to help you grow. My approach ensures every strategy aligns with your vision while being practical and achievable, giving you the tools and confidence to build long-term success.

Foundations for Success - Basic Plan

Perfect for individuals or small businesses who need clarity, direction, and essential marketing knowledge to get started.

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What’s Included:

  • Initial consultation to understand your brand and goals

  • Brand positioning guidance (who you are, what you offer, and how to communicate it)

  • Basic marketing strategy tailored to your needs (e.g., social media tips, website guidance, or email marketing)

  • Actionable steps for you to implement

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This plan is ideal if you’re new to marketing and need a structured starting point with practical advice you can apply yourself.

2

Building Your Brand - Advanced Plan

A deeper, more strategic approach that goes beyond the basics, helping you refine and strengthen your brand presence.

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What’s Included:

  • Everything in the Basic Plan

  • In-depth brand and content strategy (messaging, storytelling, and audience engagement)

  • Custom marketing plan with platform-specific strategies (e.g., social media, email, website)

  • Review of existing marketing materials with recommendations for improvement.

  • Initial content ideas or templates to support your execution

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This plan is best if you want a stronger marketing presence and a more refined, structured strategy to follow.

3

Elevating Your Impact - Premium Plan

For businesses or individuals looking for a fully developed marketing strategy with hands-on support and long-term growth planning.

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What’s Included:

  • Everything in the Advanced Plan

  • Campaign planning & execution support (e.g., product launches, seasonal campaigns)

  • Social media audits & content calendar creation

  • Hands-on support with content creation, branding, or website design guidance

  • Performance tracking & ongoing refinement for long-term success

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This plan is for those who want to fully optimise their marketing, execute campaigns, and receive continued strategic support for lasting impact.

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